In the same way your personality is more than just your wardrobe, your brand identity encompasses more than just a logo. Archetype, typography, voice, messaging, colors, and more present your brand essence to the world in a way that connects with your target audience and represents your company’s values.
Put your stamp on the world with a logo, typography, color, and brand guidelines to keep it consistent across all platforms.
It’s not just what you say, but how you say it that matters.
At its very core, in one word, what is your brand about?
If your brand was a person, what personality would that person have?