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In the days leading up to Christmas, we’ll be sharing some of our favorite Christmas commercials here at the WD.
The Crazy Target Lady ad, “Christmas is Here,” was selected by Assistant Media Buyer/Planner Mallory Mauser.
Here’s Mallory’s reason for choosing the ad: “This series of holiday spots by Weiden + Kennedy portray an overly-enthusiastic shopper as she tries to beat the Black Friday crowds and complete her Christmas shopping at her favorite store. Quirky and comedic, the Crazy Target Lady broke through the clutter of holiday ads and created buzz online while becoming a memorable spokesperson for the brand.”Subscribe to Insights