Does Your Ad Agency Operate as a Contractor or a Consultant?

As published in the Fall 2019 edition of Stretto magazine At the age of 23, on my first day of a new project, I attendedĀ  a meeting that had been scheduled with our new client. I had just completed a 12-month engagement with another company in a similar industry. After formal introductions, the Vice President … Continue reading Does Your Ad Agency Operate as a Contractor or a Consultant?