Industry News

Warby Parker Sees the Future of Retail

Fast Company named Warby Parker the #1 most Innovative Company of 2015. Not surprising to WDers, the company gives the credit to being meticulous in their brand story, execution and bringing that vision to life right down to the smallest detail. Lauded as a made-on-the-Internet brand, the phenomenon is a great example for all marketers in how to translate traditional branding philosophies into the digital age. Read the full article here.

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